Under its "Road to Service Creation Business Group" vision, the NTT Group is creating and deploying full IP network-based ubiquitous broadband services tailored to customer needs.
NGN technology receives government award
In March 2009, in the 38th Japan Industrial Technology Grand Prize awards sponsored by the Nikkan Kogyo Shimbun, NTT won a Minister of Education, Culture, Sports, Science and Technology Award in recognition of its NGN technology development efforts.
NGN technology preserves the stability and reliability of traditional telephone connections while providing a next-generation IT network with the flexibility and costperformance of IP networks. The technology enables us to provide expanded services, from IP retransmission of digital broadcasts to integration with mobile networks.
Under our Service Creation Business Group vision, we are committed to the research, development, and full-scale deployment of ubiquitous broadband services.
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Measuring the advertising impact of digital signage
Digital signage refers to network-connected electronic displays that provide information outdoors and in public spaces such as shops, buildings, and transportation facilities.
At the NTT Cyber Space Laboratories, we are helping make this a more effective marketing media by developing technology that automatically measures viewership and advertising impact. In fiscal 2009, we conducted trials of the advertising impact measurement tools we had developed, and confirmed that our image processing technology is able to accurately measure advertising impact.
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New technology developed by NTT Laboratory Groups showcased on goo labs
goo labs serves as an online showcase for the latest NTT technology. In fiscal 2009, three new technical trials were launched: MyBoom, Koko de Kensaku, and goo new navigation.
MyBoom
A personalization service that uses the browsing history to display screens that match the user's interests
goo new navigation
A search and recommendations service that makes it easy and fun for users to find content that suits their tastes
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FLET'S Hikari Next fiber optic service launched
NTT East and NTT West jointly launched the FLET'S Hikari Next service in March 2008. This service offers improved quality, reliability, security, and future potential. In fiscal 2009 FLET'S Hikari lines in NTT East and West combined increased by 2.36 million (net).
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FOMA HIGH-SPEED population coverage* reaches 100%
On December 26, 2008, 28 months after the service was launched, FOMA HIGH-SPEED population coverage in Japan reached 100%.
* Population coverage
An index of service area coverage for mobile communications and other services that is based on the percentage of municipal offices (town halls) lying within the service area
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