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Enrich Social Communication

Contribute to Society through ICT

CSR Priority
Activities

Why this is a CSR Priority Activity for the NTT Group

The development of ICT technologies is advancing centered around the globalization of corporate activities and their shift toward cloud computing, and this trend is breaking down the borders between various fields and industries. In the midst of these changes, it will be important to engage in collaboration with various customers across industry lines in order to create new innovation that builds on state-of-theart ICT platforms and technologies.
The NTT Group believes that it can contribute to the resolution of social issues, and subsequently the creation of a sustainable society, by accelerating the birth of such collaborationbred synergies through the promotion of ICT usage.

Accelerate the B2B2X  model

Management Approach

In May 2015, the NTT Group announced its medium-term management strategy “Towards the Next Stage 2.0” to promote collaboration with various regions and across diverse industries so as to accelerate migration to a B2B2X model by taking advantage of the momentum toward 2020 and the government’s “Vitalization of Local Economies” initiatives. We envisage “X” to signify various entities, including companies and local governments, and we are striving to create sustainable business models by leveraging the NTT Group’s broad range of business domains.

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Improve Access to ICT

CSR Priority
Activities

Why this is a CSR Priority Activity for the NTT Group

We have been providing a number of ICT services that offer greater convenience. However, ICT companies are expected to provide suitable communications services for visitors to Japan who face a language barrier, residents of remote mountainous areas and islands, and persons with special needs.
As a Value Partner consistently selected by customers, the NTT Group will pursue its mediumterm management strategy “Towards the Next Stage 2.0” to help create an ICT environment that everyone can access.

Sales of global services Global footprint Percentage of the access network converted to fiber optics Percentage of the population covered by LTE Number of UD-capable products and services provided

Management Approach

As of March 31, 2016, the transition to optical access in Japan’s fixed access networks has been completed in 95% and 93% of the service areas of NTT East and NTT West, respectively. As for mobile access networks, NTT DOCOMO achieved a population coverage of 99% for its LTE service at the end of fiscal 2015. Currently, we are seeking to enhance the Wi-Fi environment in urban areas and tourist destinations as an ICT service that will also benefit foreign tourists. This is part of an effort to address the growing number of visitors to Japan, which is expected to rise further as we approach 2020.
We are working to enable customers to choose IT access services according to their needs by collaborating with other companies in order to offer a wide range of payment plans and a varied lineup of services through the wholesale fiber access service (Hikari Collaboration Model) provided by NTT East and NTT West, and the MVNO service provided by NTT DOCOMO.
NTT East and NTT West are legally obligated to serve the entire nation and consequently provide services that include subscriber phones (basic fees) or fiber-optic IP phones* equivalent to subscriber phones, Type 1 public phones (public pay phones installed in accordance with the standards of the Ministry of Internal Affairs and Communication), and emergency numbers (110, 118 and 119) throughout Japan, including high-cost regions.
As for our global strategy, NTT DATA, Dimension Data and NTT Communications take the lead in enhancing and promoting our services for operating data centers and global networks based on our three core strengths: (1) Full-stack capabilities for providing a broad range of cloud-related services from ICT infrastructure to applications, (2) Full-lifecycle capabilities for meeting the needs of enterprise clients migrating to the cloud with a one-stop solution encompassing consultation, system construction and maintenance, and (3) Expanding the footprint for providing services worldwide.
The NTT Group provides its services in 196 countries and regions around the world, and sales of its global services totaled US$15.8 billion in fiscal 2016.

 *  Fiber-optic IP phones equivalent to subscriber phones were added in 2011 and apply to services provided for basic monthly fees comparable to subscriber phones.

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Pursuing Customer Satisfaction

CSR Priority
Activities

Why this is a CSR Priority Activity for the NTT Group

The NTT Group serves various customers through the broad range of products and services provided by its Group companies, from consumer products and services to other services intended for corporate customers. We believe that the ability of our Group companies to maintain high customer satisfaction will not only lead to retaining customers but also to gaining new ones.
With this awareness, each Group company strives to satisfy its customers by providing products and services with high added value and by responding with care to their support needs.

Customer satisfaction survey Number of improvements made based on suggestions from customers Response rate and number of response hours at our call centers Improve facility utilization efficiency Establish highly efficient business operations

Management Approach

Each NTT Group company has constructed a system for reflecting the “voice” of customers and various other stakeholders, including their opinions and requests, in making operational upgrades and improving and developing products and services. Furthermore, each Group company promotes unique initiatives for raising customer satisfaction.
NTT itself is not directly involved in providing products and services to customers and does not provide overall management of customer relations for the Group.

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Generate Innovation

CSR Priority
Activities

Why this is a CSR Priority Activity for the NTT Group

Generating innovation is a key driver that brings change to our products, services and organization.
It breathes vigor into the NTT Group’s businesses, benefits a broad range of users, and vitalizes diverse markets as an activity essential to achieving sustainable growth for society as a whole.
The NTT Group strives to deliver greater prosperity to society by offering products and services that address social issues through the basic research of the NTT laboratories and applied research of each Group company.

Number of patent applications Number of academic papers published outside the Company Person-days of participation in international standardization meetings

Management Approach

With respect to R&D undertaken by the NTT Group, NTT’s laboratories are responsible for conducting basic research that serves as the backbone of telecommunications, such as basic and component technologies related to services and networks, while each operating company conducts applied research that is closely related to its business, toward delivering quality services to its customers in a timely manner. The NTT Group currently employs about 5,500 researchers and spends approximately 210 billion yen on annual R&D expenditures.
We strive to fill our role as a general producer, formulating marketing and business plans and forging alliances so that the results of research by NTT laboratories can be transformed into Group businesses. As a general producer, we seek to develop business in a timely manner by combining the wide-ranging basic technologies of NTT laboratories with commercialized technologies in collaboration with Group companies and other companies to create new services.

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THE GREEN VISION 2020

URL of the aforementioned laboratories are :
·Service Innovation Laboratory Group
·Information Network Laboratory Group
·Science and Core Technology Laboratory Group

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