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NTT Group's Medium-Term Management Strategy
This is a period of great transition in the information communications market, driven by the rapid spread of broadband access and IP technology, and growing convergence and integration between fixed and mobile communications, and between telecommunications and broadcasting.In response to these changes, the NTT Group announced the NTT Group Medium-Term Management Strategy in November 2004. The aim is to shift roughly half the number of conventional fixed-line subscribers to optical fiber access and NGN services by fiscal 2011. Building around this framework, NTT would work to increase corporate value by developing the ubiquitous broadband communications market, and constructing a safe, secure, and convenient communications network environment.
NTT Group Medium-Term Management Strategy (announced November 2004)
Management objectives
- Leverage NTT's all-round strengths to actively develop the ubiquitous broadband communications market. Contribute to the realization of the e-Japan Strategy and u-Japan Policy.
- Provide customers with a safe, secure, and convenient communications environment, and build the foundations for broadband access. Smoothly migrate from fixed line service to IP telephone service and from copper wire to optical fiber.
- Work to increase corporate value and achieve sustainable growth.
Specific initiatives
- Development of ubiquitous broadband communications services to drive convergence between fixed line and mobile communications
- Construction of a high-quality and flexible NGN that guarantees security
- Smooth migration from existing fixed-line phones to IP telephones, and from copper wire to optical fiber
- Expansion of business opportunities by leveraging ubiquitous broadband communications services
- Building of a firm financial foundation and strengthening our competitiveness
Initiatives for promoting the NTT Group's Medium-Term Management Strategy (announced November 2005)
NTT announced action plans in November 2005 designed to drive the implementation of the NTT Group Medium-Term Management Strategy.Under these action plans, the group announced two concrete initiatives: the building of an NGN, and the development of ubiquitous broadband communications services.
Action Plans
NGN deployment
- Basic concepts
- A safe, secure, and convenient network handling rapid increase of IP traffic
- Providing services ensuring Quality of Services (QoS)
- IP-based network enabling the provision of seamless fixed (intra- & inter-prefectural) and mobile communications
- A network conforming to international standards
- Disclosure of interface to the application layer enabling service providers to provide a wide array of application services
- An open network ensuring security and connectivity (interconnectivity) with other carriers and ISPs
- Designing roadmap and conducting field trial
Ubiquitous broadband service development
- Network services
- Highly-functional, highly-reliable fiber-based services
- High-speed and advanced mobile services and multi-functional wireless handsets
- Fixed-mobile Convergence
- Upper layer services enhancement including Internet connection and portal service
- Corporate services enhancement
- Promotion of convergence and partnership between telecommunication and broadcasting
- Provision of one-stop customer services
- Expansion of international business and standardization activities
- Efforts directed to realize a safe and secure society as envisioned by New IT Reform Strategy and u-Japan Policy
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