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Promoting Environmental Education and Communication
- Publishing the latest environmental information in printed reports and on our website
- Participating actively in broader environmental protection initiatives to contribute to the creation of a sustainable society
- Educating employees and putting priority on communication with our stakeholders
Providing information on environmental activities
The NTT Group has reported on its implementation of various corporate environmental activities based on the NTT Group Global Environmental Charter, starting with its Environmental Protection Activity Reports from 1999 and CSR Reports from 2005.The NTT Group environmental activity website introduces Group environmental activities in an easy-to-understand format using various visual content and content geared towards children. We also run advertisements on our environmental initiatives in business and general magazines as part of our efforts to communicate with as many stakeholders as possible.
"Kankyo goo", a comprehensive portal site for environmental information operated by NTT Resonant, provides a variety of useful content including recent news, CSR-related topics, and information about environmental management and business. NTT DATA too helps to operate a MIYAKE-ECO.NET site to support the recovery of Tokyo's Miyake-Jima, an island devastated by a volcanic eruption in 2000. This site is used to attract tourists through a blog and pod-casting to provide information about Miyake-Jima's natural environment.
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Click on the above link to view an introduction to the NTT Group Environmental Activities website |
Participating in broader initiatives
The NTT Group actively engages in a range of broader initiatives with the aim of sharing the results of its environmental technology R&D to reduce the environmental impact of society as a whole. We are also an active partner in several global environmental organizations such as the WBCSD (World Business Council for Sustainable Development)and GEA (Global Environmental Action).In fiscal 2007, we continued to participate in the Ministry of Environment's Japan Low Carbon Society Scenarios toward 2050 Project to study and plan long-term scenarios for countering global warming. This year, we reported on the potential for ICT applications to reduce greenhouse gas emissions by delivering efficiencies in manufacturing industries. The NTT Group is also a participant in a Ministry of Internal Affairs and Communications research project on the utilization of ICT systems and networks for reducing environmental impacts, contributing to the publication of a guidebook titled "Environment-Friendly ICT Use".
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External evaluation
NTT Communications was ranked first in the Communications and Service Industries category of the 10th Nikkei Environmental Management Survey announced in December 2006. With NTT WEST, NTT EAST, NTT FACILITIES and NTT DoCoMo ranked 2nd to 5th in the same category, NTT Group companies took all of the top five slots.Employee education
The NTT Group holds regular study sessions for employees in environmental leadership roles to further drive corporate environmental activities and boost awareness of environmental issues among employees. The introduction in fiscal 2007 of a distance learning system provided by NTT LEARNING SYSTEMS prompted a rapid rise in the number of participants compared with the traditional on-site group format. This also helped cut related CO2 emissions by approximately 34% owing to travel reductions.All NTT Group companies conduct a range of activities to raise the environmental awareness of their employees, including the display of CoolBiz and WarmBiz energy conservation dress code posters, education through CSR newsletters and company intranets, distribution of desk pad calendars and memo pads inscribed with environmental messages, and environmental poetry contests.
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| Company | Initiatives |
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| NTT | ·Display of environmental policy posters, etc. |
| NTT EAST | ·Display of posters ·Intercom announcements about energy conservation, etc. |
| NTT WEST | ·Display of CoolBiz and WarmBiz posters in every section ·Promotion of WarmBiz dress code in NTT WEST-HOKURIKU CSR newsletters |
| NTT Communications | ·Environmental information shared on intranet bulletin board ·Distribution of desk pad calendars and memo pads ·Display of posters and environmental slogans |
| NTT DATA | ·Display of environmental policy posters ·Distribution of environmental e-zine ·Organization of environmental photo contest ·Organization of environmental poetry contest with winning entries used in calendars |
| NTT DoCoMo | ·Display of environmental policy posters ·Dissemination of environmental information through in-house publications and intranet ·Collection of used mobile phones from employees and their families |
| NTT COMWARE | ·Announcement and implementation of personal "Environmental Challenge" targets by employees |
| NTT FACILITIES | ·Organization of environmental slogan contest ·Poster contest |
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